Curriculum Vitae

Work Experience

Heineken Ireland (Acosta Europe)

Field Sales Executive

Feb 2022 - Sep 2023

A field-based role, working across a wide range of brands and activities such as brand education and advocacy, driving distribution, increasing visibility, and executing trade engagement activations.

Communicated successfully and clearly with customers to build relationships with key stakeholders. Utilized presentation skills to effectively communicate and deliver persuasive product pitches.

UX Tree

Mentorship - Mentee

Feb 2023 - Jun 2023

Professional Mentorship with senior professionals in the design industry. I conducted a UX project and was awarded best research of the mentorship programme. The project is available to view on my portfolio.

Conducting user research, defined a problem using UX sense making techniques, developed a concept and low-fidelity prototypes. I used the prototypes to test with users informing the final design.

De Bruir

Design Internship

Jan 2020 - Sep 2020

I was responsible for designing, developing, and prototyping a variety of leather products. Conducted online marketing, resulting in increased sales and customer engagement from this sales channel.

I designed a showcase website using wireframes and digital prototyping in Adobe XD. This website effectively displaying our designs and skills to potential clients and customers.

Maynooth Student Union

Graphic Designer

Jan 2019 - May 2020

I have a strong passion for design and a proven track record of creating visually appealing and effective designs for a range of clients. Designs marketed to 12,000 students. I worked using Adobe Illustrator and Photoshop in this role.

National College of

Art & Design

MA Interaction Design

Sep 2023 - Sep 2024

Studio based masters programme. Learning fundamental approaches, methods and tools related to the design of digital products, experiences, systems and services with a focus on users and context of use.

UX Design Institute

UX Design Professional Diploma

Sep 2021 - Sep 2022

Professional Diploma in UX Design. Demonstrated the ability to bring a user-centered mindset to product design projects.

Maynooth University

B.Sc. Product Design

(Marketing & Innovation)

Sep 2017 - Sep 2021

Undergraduate Degree, Awarded 2:1. Worked with industry on several design projects, ranging from physical to digital projects.

Skills

Design: Figma, User Flows, UI, Wireframing, Style Guides & Pattern Library, Adobe Illustrator, Photoshop, InDesign, Graphic, CAD, Sketching, Human Centered Ideology.

Prototyping: Paper, Rapid Prototyping Methods, Hi-Fidelity Digital Prototypes.

Research: Usability Testing, Task Analysis, Persona Hypothesis, A/B Testing & experiment, Ethnographic Research, Maze, Competitor Analysis.

Collaboration: Workshops, Negotiation, Communication, Decision Making, Teamwork, Marketing, Adaptability, Time Management, Leadership.